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Stores1 min read

Should You Use Shopify or a Custom-Built Store?

Short answer

Start on Shopify if you want to sell quickly with standard features. Move to a custom or headless store when you need your own workflows, like dealer pricing, quotes or stock rules that apps can’t handle well.

Why It Happens

  • Shopify handles payments, hosting and security for you, but monthly app fees add up.
  • Custom stores fit your exact process, but need someone to build and maintain them.
  • Headless Shopify keeps Shopify’s checkout with a fully custom front end.

What to Do

List the things your business does that a normal store doesn’t, like B2B quotes or bulk pricing. If the list is short, Shopify is enough. If it is long, plan a custom build.

Checklist

  1. Count the apps you pay for each month.
  2. List workflows Shopify can’t do well.
  3. Check who will maintain a custom store.
  4. Make sure you own your domain and data either way.
  5. Plan the move before you outgrow your setup.

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